The Book Marketing Action Podcast
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Longevity with Dorie Clark
This episode is part of a series where Becky will be taking an in-depth look at the four commitments of her new book, Reach: Create the Biggest Possible Audience for Your Message, Book, or Cause. Today Becky is joined by Dorie Clark – a recognized communication coach and Wall Street Journal bestselling author of The Long Game, Entrepreneurial You, Reinventing You, and Stand Out. During the episode, Dorie and Becky discuss the fourth commitment of Reach: Longevity Dorie shares about the impact of earning your success, which is a road with no shortcuts or magic wands. She emphasizes that if we want to make an impact with our ideas, then we need to be prepared to do what is necessary to make those things happen – put in the time and energy. During the episode, Dorie also shares: About her most recent book, The Long Game.Her experience in marketing The Long Game compared to her other three books.Real talk about how she made the Wallstreet Journal’s bestsellers list.Advice for first-time authors who want to make a bestseller list.How authors can build their influence over time using an opt-in email list.How to identify people or organizations that would be interested in buying books in bulk.Her experience using The Long Game success strategies as an author and business owner.How to balance patience and proactiveness when it comes to reaching your goals.Why “strategic patience” is key when setting reasonable boundaries of the time it takes to become successful.Why authors should partake in “the long game” when marketing their books and building an online presence. For our show notes, including action steps and resources, visit: https://weavinginfluence.com/podcast/episode-94-longevity-with-dorie-clark/ Please feel free to send a message to Becky at firstname.lastname@example.org to share your thoughts!
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