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CMO and Former Meta AI Marketer on AI’s Reality Check

Most companies struggle with stale data and delayed dashboards. Noha Rizk, CMO of Incorta and former Global Head of Marketing at Meta AI, explains how live data infrastructure drives real business impact. She details how retail chains optimize inventory waste through real-time promotions, manufacturing companies save hundreds of thousands through live factory floor analytics, and finance teams make faster trading decisions with immediate market data. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

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  What's the biggest lie marketers tell themselves about their own data?

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  Why Marketers Should Treat AI Like a Frenemy

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  What will the marketing analytics tech-stack look like in 5 years?