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Outbound Metrics | B2B Outbound Sales

Morgan Williams



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#112: SaaS LinkedIn Outreach: Content + 4x8 sequence = 25% accept rate, 10% reply rate, 2% meeting book rate = $3.9M (Will Richman)

In this episode I talk with a SaaS founder in the outbound sales space that’s created an all-in-one solution for generating sales meetings using email and LinkedIn. During our conversation we talk about the exact process he’s used to generate leads, drive sales for his SaaS, and ultimately build a $3.9M software company. We’ll look at everything from targeting, to the sequence he uses, and email copywriting. This is an opportunity to look under the hood of an outbound sales process that’s built a seven figure SaaS business. Will Richman is the Co-Founder and COO of GrowthGenius. Growth Genius believes that great founders and salespeople shouldn't have to worry about prospecting. That’s why they help B2B companies book more sales meetings with their ideal customers. Join the Facebook Group (B2B SaaS Cold Outreach Mastery): https://morgandwilliams.com/fbgroup

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