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Creators vs. influencers: Inside the divide

Is there a difference between a creator and an influencer. If so, what’s the difference and why does it matter to marketers? On this episode of the Digiday Podcast, Digiday staffers debate the topic.

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  Inside NBCUniversal’s test to use AI agents to sell ads against a live NFL…

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  The top AI platforms for publishers, ranked

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  CES 2026: Agentic AI hype vs. media buyers' pragmatism

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  'The year where the dust settles': Digiday editors share 2026 predictions

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  ‘A year of loose ends’: Digiday editors share top takeaways from 2025

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  The Disney-OpenAI deal and generative AI copyright concerns

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  The case against AI agents for programmatic ad buying

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  Can a new CEO and massive AI bet turn WPP's sinking ship around?

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  How Black Friday could 'fast track' OpenAI's ad plan

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  The ‘is a hot dog a sandwich’ problem in AI advertising

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  How to build an AI-generated focus group

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  How Kalen Allen navigates brand safety and cultural polarization in the cr…

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  How brand-creator deal dynamics need to evolve

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  The Sora-TikTok U.S. era of short-form video

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  The Trade Desk under pressure