The Digiday Podcast

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How Black Friday could 'fast track' OpenAI's ad plan

This week’s episode recaps the who’s who of Warner Bros. Discovery acquisition bids, the end to Meta’s antitrust case, the Omnicom-IPG deal’s final hurdle and why Adobe acquired Semrush. Then (13:40), Digiday’s platforms reporter Krystal Scanlon joins the show to discuss how OpenAI could seriously pursue an ad business.

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  Can a new CEO and massive AI bet turn WPP's sinking ship around?

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  The ‘is a hot dog a sandwich’ problem in AI advertising

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  How to build an AI-generated focus group

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  How Kalen Allen navigates brand safety and cultural polarization in the cr…

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  How brand-creator deal dynamics need to evolve

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  The Sora-TikTok U.S. era of short-form video

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  The Trade Desk under pressure

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  OpenAI’s ad plan, Meta’s Vibes + a day in the life of Eater’s Stephanie Wu

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  TikTok U.S., Disney-Kimmel + WTF is a chief AI officer with The Washington…

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  Ferrero's Danielle Sporkin breaks down the reality behind retail media’s f…

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  How AI rewrites search for publishers

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  The Summer Things Turned Messy

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  Why AI is agencies’ frenemy

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  Retail Media Godmother Kristi Argyilan: "It's going to be a reset"

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  Streaming reshuffling, Omnicom-IPGs's second green light + inside Reddit's…