Brand and Butter

Listen, download, subscribe

Apple Podcasts

Spotify

What is a Brand Anyway?

Are you tired of drowning in conflicting messages about branding? Then listen up! I'm Tara Ladd, and I'm here to help you navigate the basics of building a rock-solid brand foundation. Join me as we cut through the noise and set you up for success.Visit https://youroneandonly.com.au/ Follow YO&O on IG https://www.instagram.com/youroneandonly_au/Follow Tara on IG https://www.instagram.com/iamtaraladd/Connect with Tara on https://www.linkedin.com/in/tarajoyladd/Sign up for the Design Mind T...

• 

  Targeting Right: Nailing Brand Positioning

• 

  The Ethical Responsibility of Brands in Shaping Societal Norms

• 

  Emotional Traps and Smart Shifts in Business Strategy

• 

  The Role of Colour Psychology in a Powerful Brand

• 

  Building a Brand Story That Powers Emotional Connection

• 

  Your Brand's Sweet Spot: How to Stand Out

• 

  Nailing a Strong First Impression in a Crowded Market

• 

  The Unseen Influence: How Subtle Cues Shape Your Brand's Perception

• 

  Attract Audiences with Purpose and Action

• 

  The Unf*ckwithable Brand: Using Psychology to Build Loyalty

• 

  Connection Over Conversion: Build Loyalty That Lasts ft. Oh My Digital

• 

  See How This Social Impact Startup is Trying To Reshape Societal Wealth

• 

  Sorting Out Your Strategy: Business vs. Brand vs. Marketing

• 

  Pitch Perfect: The Power of Storytelling in PR with Odette Barry

• 

  How Visual Influence Impacts Your Choice

• 

  The Art and Science Behind Brand Strategy and Market Positioning