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Deep Purpose

Harvard Business School Prof. Ranjay Gulati

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How Levi Strauss & Co.’s Harmit Singh Finds Purpose in Profit

As the Chief Financial & Growth Officer of the Levi Strauss & Co. clothing brand, Harmit Singh makes tough decisions by sticking to a clear set of values that are well-aligned with the company’s larger purpose. He is inspired, in part, by Levi Strauss himself, who started selling his now-iconic jeans during the California Gold Rush and committed some of his first profits to a local orphanage. With this inspiration in mind, Singh reflects on how taking risks throughout his career has made him a more courageous, future-oriented leader.

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