Deep Purpose
Harvard Business School Prof. Ranjay Gulati
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Behind the CEO Who Wants to “Keep Commerce Human”
In our increasingly virtual world, it can feel like many of our lives take place remotely. When Josh Silverman took the helm at Etsy in 2017, however, he went against this technological grain, helping to usher in a new, distinctly human-centered purpose at the e-commerce company: “Keep Commerce Human.” In this episode spanning the course of his career, Silverman recounts the difficult choices he has made in keeping people at the center of business – and what following that ethos has meant for his personal and professional life.
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