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Communications with 'Sauce' and The State of DEI with Ekaette Kern
Ekaette Kern is the CEO and Head of Brand Consulting at TENET Consultancy, a strategic communications agency focused on brand storytelling that ignites, inspires, and sparks change across generations. She also serves as the board chair for The A Pledge, an initiative focused on increasing representation and equity in the advertising industry. Here, she discusses the secret “sauce” that sets TENET apart, current DEI challenges in advertising, and her work with the Harlem Globetrotters. Key Takeaways: - TENET Consultancy's secret 'sauce' - Ekaette's work with the Harlem Globetrotters - How DEI efforts can fall short Episode Timeline: 1:20 The four-step process for brand transformation 4:15 The “sauce” that sets TENET apart 5:45 Ekaette's work with the Harlem Globetrotters 9:00 How to build strong partner relationships 10:28 How The A Pledge is helping diversity in advertising 13:00 Moving beyond performative DEI actions 15:00 Legal pushback against DEI 16:48 Tangible successes in advertising diversity 18:45 Advice for women in PR and marketing 20:34 Ekaette on thought leadership This episode’s guest: • TENET on LinkedIn • LinkedIn Ekaette Kern Subscribe and leave a 5-star review: https://pod.link/1496390646 Contact Us! • Join the conversation by leaving a comment! • Follow us on Facebook, Twitter, Instagram, and LinkedIn! Thanks for listening! Hosted on Acast. See acast.com/privacy for more information.
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