Brandfetti
Anita Siek
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How to use LGBTQ+ inclusive language and how to show your allyship with Hank Paul
As a wordsmith, I am deeply fascinated by how the delicate choices of language and words evoke different means and emotions in a reader. When it comes to writing, and also in how we approach writing at Wordfetti, inclusivity in our language is something we've been striving to learn more and more about. This is why I'm thrilled to bring on guest Hank Paul, who is a Queer Inclusion Strategist to share more about this topic. In this episode, we dive into: Why brands should embrace LGBTQ+ inclusive language The most common myths and misconceptions about LGBTQ+ allyship in business What to do when you make a mistake The difference between performative allyship and authentic allyship ____ *FREEBIE* Sign up to our 5 e-copy lessons below, where everyday I'll land in your Inbox with simple tweaks you can make in your copy to level it up! From ad copy, website copy and more. wordfettigroup.com/freebie _____ Pst. Want something covered in Brandfetti? Fill out this 30-second form, and who knows, our next episode might be featuring YOU: anitasiek.com/askanita
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