MarTech Podcast ™ // Marketing + Technology = Business Growth

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The biggest trap in “going video” for a business podcast

Most business podcasts fail when they add video without understanding audience behavior. Cody Gough, Podcast Growth Strategist at NerdWallet, has scaled award-winning shows for global brands including Discovery and built Curiosity Daily into a top science podcast. He reveals why genuine listener reactions signal true market fit over vanity metrics. Gough explains how to build sustainable organic growth by focusing on community engagement rather than just distributing audio content. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

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  You say you're data-driven but are you lying?

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  The most useful AI workflow

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  AI will erase this Martech category?

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  This will force a fast pivot

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  Marketing innovation in the AI era

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  Will DOOH have more media spend than static billboards?

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  Marketers' biggest misconception about billboards

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  How to start testing DOOH

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  The most overrated screen in advertising right now

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  Big prediction for the future of the digital out-of-home industry

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  From Billboards to Bottom-Funnel Results

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  One clear sign a podcast has real market fit

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  Don’t trust when a brand tells you their podcast is “working”

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  Guest swaps, SEO, or listener surveys?

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  The most common mistake in podcast titles