Game Dev Podcast | Coffee with Butterscotch

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[Ep541] What happens during a Steam Daily Deal?

In episode 541 of 'Coffee with Butterscotch,' the brothers break down the strategy behind Steam Daily Deals and how pricing choices ripple through sales, regions, and player engagement. They explore the psychology of discounts, the oddities of regional pricing, and wrap up with a listener question about ghosting in business. Support Crashlands 2! Official Website: https://www.bscotch.net/games/crashlands-2/ Trailer: https://www.youtube.com/watch?v=ib7fzLf59vo Steam: https://store.steampowered.com/app/1401730/Crashlands2/ Google Play:https://play.google.com/store/apps/details?id=com.bscotch.crashlands2 Apple: https://apps.apple.com/us/app/crashlands-2/id1528199331 00:00 Cold Open 00:25 Introduction and Welcome 02:04 Nostalgic Childhood Memories and Injuries 05:56 Upcoming Surgery and Its Implications 09:39 Game Development Updates and Community Feedback 19:52 Sales Strategies and Market Dynamics 24:54 Understanding Player Engagement and Market Dynamics 26:51 The Impact of Pricing Strategies on Game Sales 28:09 Regional Pricing and Its Effects on Sales Demographics 29:54 The Importance of Language Support in Global Markets 32:59 Analyzing the Effects of Discounts on Game Popularity 34:22 (Listener Question) The Nuances of Ghosting in Business Relationships To stay up to date with all of our buttery goodness subscribe to the podcast on Apple podcasts (apple.co/1LxNEnk) or wherever you get your audio goodness.  If you want to get more involved in the Butterscotch community, hop into our DISCORD server at discord.gg/bscotch and say hello!  Submit questions at https://www.bscotch.net/podcast, disclose all of your secrets to podcast@bscotch.net, and send letters, gifts, and tasty treats to https://bit.ly/bscotchmailbox.  Finally, if you’d like to support the show and buy some coffee FOR Butterscotch, head over to https://moneygrab.bscotch.net. ★ Support this podcast ★

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  [Ep551] Flailing Toward Success in Indie Game Dev

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  [Ep550] Are ads worth it for indie game devs?

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  [Ep549] How to use Youtube Shorts to market your indie game

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  [Ep548] When should you start marketing your indie game?

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  [Ep547] Xbox vs Steam Machine: Who Wins?

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  [Ep546] Does Google Play Pass make mobile viable for Indies?

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  [Ep545] GDC: Festival of Gaming - Should indie devs go in 2026?

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  [Ep544] The AI Bubble

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  [Ep543] Should you make small games?

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  [Ep542] What do indies have that AAA studios don't?

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  [Ep540] Can Youtube Shorts Boost Wishlists?

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  # [Ep539] Store Fees Are Crushing Indie Game Studios

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  [Ep538] Silksong's Chinese Translation and the Challenge of Sequels

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  [Ep537] The Silksong Effect

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  [Ep536] What's a Steam Wishlist Worth?