Rooted in Retail
Crystal Vilkaitis
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How Imperfection Became the Heart of a Brand with Mehru Anand
When I sat down with today’s guest, Mehru Anand, founder of Doodling NYC, at NY NOW, I was immediately inspired by her journey. Mehru’s journey from corporate executive to retail entrepreneur is truly inspiring.In this episode, she shares the challenges she faced transitioning into her own business, working with freelancers, and navigating e-commerce platforms like Shopify and Etsy.Mehru’s brand, Doodling NYC, is all about embracing authenticity and the motto "being proudly imperfect." She’s ...
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