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Rooted in Retail

Crystal Vilkaitis

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How to Capture Gen Z’s Attention in the Retail World - After the Show

Gen Z isn’t just scrolling—they’re shopping with purpose, passion, and personality. In this After the Show segment, we dive into what really makes them tick and how your brand can actually stand out. From turning your store into a social media playground to creating drops with meaning, this episode is packed with real talk and smart strategies to keep Gen Z coming back for more. [0:50] - Simple ways to attract the next generation [1:13] - Why Gen Z deserves your full attention [2:14] - The im...

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