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Rooted in Retail

Crystal Vilkaitis

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Why Your Customers Need to Feel Something: After the Show

In this episode of After the Show, I’m reflecting on my latest interview with Hollei Anne Hayes. She’s a talented product designer whose work you might have seen at Target and Toys “R” Us. We had an incredible conversation about what it takes to make your products stand out and the impact of design on customer engagement.One key theme we explored was the importance of emotional connection in product design and branding. I’ll share some of my personal takeaways, but trust me, you don’t want to...

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