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How to Choose Your Brand Fonts

If you’ve ever tried to choose your own brand fonts, you’ll know it’s easy to get lost in countless options and combinations. In this week’s episode, we’re giving you an insight into our design process and how we choose typefaces for our clients' brands. WE DISCUSS The difference between a font and a typeface (no they’re not the same thing!)Four criteria to help you find the perfect typefaces for your brand3 common mistakes people make when choosing typefaces and how to avoid themWhether you should use the same typeface for your logo and your supporting fontsLINKS & RESOURCES Follow us on Instagram: @baker_creative @brand.led and @self_made.studioFor more visit and self-made.studioWork with usKnow someone who could find this episode useful? Don’t forget to share it with them!

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