The Rectified Podcast
Sandy Dedeian
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#78 GROWING Your Business Through Collaboration
⚡️ Join the Scale Partner Community, a FREE space where founders connect, exchange ideas, and support each other ➡️ community.rectified.co/scalepartner Use code THANKYOUSANDY for 25% ➡️ https://www.biainili.com/ In this episode of the Rectified Podcast, Sandy is having a discussion with Victoria Arakelyan, and Astrid Sarkissian to discuss their entrepreneurial journeys, focusing on their respective brands. They explore the importance of collaboration, the challenges of running a business, and the cultural inspirations behind their products. The conversation highlights their shared Armenian heritage and how it influences their work, as well as their strategies for growth and market presence. Chapters 00:00 Introduction to Founders and Their Brands 02:02 Victoria's Journey with Bia Nili 05:59 Astrid's Artistic Ventures 09:56 The Collaboration Story 11:59 Navigating the Business Landscape 16:02 Product Development and Future Goals 19:59 Challenges and Opportunities in Business 23:57 Sales Strategies and Market Presence 28:01 Closing Thoughts and Future Plans Bianilii’s Website: https://www.biainili.com/ Biainili on Instagram: https://www.instagram.com/biainilinyc/ Astrid’s website: https://shop.astridsarkissian.com/ Astrid on Instagram: https://www.instagram.com/astridsarkissian/ Find me here: Instagram: https://www.instagram.com/sandydedeian/ TikTok: https://www.tiktok.com/@sandydedeian LinkedIn: https://www.linkedin.com/in/sandydedeian/ ⚡️Subscribe to our Substack and receive the podcast in your inbox ➡️ https://sandydedeian.substack.com/
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