MarTech Podcast ™ // Marketing + Technology = Business Growth

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Marketing innovation in the AI era

Marketing teams waste 90% of their martech stack capabilities. Chris O'Neill, CEO of GrowthLoop, explains how agentic AI transforms data warehouses into intelligent marketing engines that learn and optimize automatically. The conversation covers composable CDP architecture that brings AI directly to your data cloud, always-on measurement systems that replace traditional A/B testing, and causal decisioning frameworks that prove marketing's impact on lifetime value rather than just correlation metrics. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

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  You say you're data-driven but are you lying?

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  The most useful AI workflow

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  AI will erase this Martech category?

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  This will force a fast pivot

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  Will DOOH have more media spend than static billboards?

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  Marketers' biggest misconception about billboards

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  How to start testing DOOH

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  The most overrated screen in advertising right now

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  Big prediction for the future of the digital out-of-home industry

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  From Billboards to Bottom-Funnel Results

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  One clear sign a podcast has real market fit

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  The biggest trap in “going video” for a business podcast

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  Don’t trust when a brand tells you their podcast is “working”

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  Guest swaps, SEO, or listener surveys?

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  The most common mistake in podcast titles