Brand and Butter
Tara Ladd
Podcast
Episodes
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Know Your Strategies: Business vs. Brand vs. Marketing
What happens when business owners mistake brand strategy for marketing strategy? These (alongside business strategy) are often-confused with businesses. In this episode I discuss how strategy is the cornerstone of your business's identity—an evolving area that must be constantly revisited to stay relevant and impactful. I discuss why a strong brand strategy goes beyond visuals and how it shapes your entire business persona and sets the stage for all marketing efforts. PS. Want to build a brand that goes beyond basic and lasts, even in hard times? J Laboratory is now open for entry! Grab your seat now before the doors close this Sunday 27 October 11:59pm AEDT >>> I WANT IN! Send us Fan Mail Visit: youroneandonly.com.au Connect with Tara on LinkedIn: @tarajoyladd Read Not For Speakerphone on Tara's Substack: @taraladd Follow YO&O on IG @youroneandonly_au Follow Tara on IG @iamtaraladd Free Brand Gap Finder: Not sure where your brand is falling short? Start here. Sign up for the Design Mind Theory Email: See how psychology shapes the brands people actually choose.
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