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Discussing ecommerce marketing strategies for healthy food brands with the Founder of Kilobeaters, Shyma Menon
Kilobeaters, a healthy food and nutrition brand, based out of Pune, is making waves for their collection of the yummiest high protein and low carb snacks for everyone. Having made their way into the market through personal experiences, needs and hence a true understanding of their target market, the brand has been focusing on conscious growth across different demographics. With a no-frills approach to launching new products and marketing them in a highly competitive space, Kilobeaters is doing it all by staying true to their vision, mission and story. In this episode, Shyma Menon speaks about her brand, how it all started, the things they keep in mind when creating marketing strategies to promote her business, and her hot take on influencer marketing! Tune in right away. Looking for a healthy snack while you're at it? Don't forget to visit their store.
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