PR 360
Global Results Communications
Podcast
Episodes
Listen, download, subscribe
Disrupting Public Health Through PR with John Patton
John Patton is a 25-year marketing and communications executive and entrepreneur who has worked in public health for the last 13 years. Currently, he’s the Executive Director of the ProVention Health Foundation and a Vice President of the National Association of Chronic Disease Directors. He is also the author of "Brainless Health: Simple Health Habits for Smart People." Here, he talks about the intersection between media and public health and how simple habits can make big changes. Key Takeaways: - Simple habits that can improve your health - The need for disruption in public health messaging - The biggest problem in American health Episode Timeline: 1:45 How John transitioned from broadcasting and journalism to health communications 3:00 How John brought the power of media to public health 4:00 John's work with ABC TV on diabetes 5:30 How to talk to people who are pre-diabetic 6:15 How is Instagram affecting public health? 8:15 The philosophy behind "Brainless Health" 9:30 John's small health habits 12:10 The most concerning thing about the current state of American health 15:00 Why are people so resistant to public health messages? 17:10 The need for fear marketing in public health messaging 19:30 The change in public opinion on smoking This Episode’s Guest: • John Patton • Pick up "Brainless Health" on Amazon • Follow John on Instagram @BrainlessHealth • ProVention Health Foundation Subscribe and leave a 5-star review: https://pod.link/1496390646 Contact Us! • Join the conversation by leaving a comment! • Follow us on Facebook, X (formerly Twitter), Instagram, and LinkedIn! Thanks for listening! Hosted on Acast. See acast.com/privacy for more information.
PR 360 RSS Feed
