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Hidden Brain

Hidden Brain, Shankar Vedantam

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Innovation 2.0: How Big Ideas Are Born

Why is it so hard to guess where we're meant to be? To predict where we'll end up? Nearly all of us have had the experience of traveling down one road, only to realize it's not the road for us. At the University of Virginia, Saras Sarasvathy uses the lens of entrepreneurship to study how we plan and prepare for the future. We kick off our new "Innovation 2.0" series by talking with Saras about how we pursue goals and make decisions.

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