Founder University
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How to Optimize Your Landing Page + 5 Keys to Negotiating a Term Sheet
First, we hear from Aofie Jacob (Velocity Growth), who runs us through how to optimize your landing page. You'll learn the key components to include for a successful landing page, how to optimize capturing leads on your page, and general tips for measuring success. After that, we have a presentation from Becki DeGraw (Wilson Sonsini), sharing 5 essential tips for founders to negotiate their term sheet. This talk was filmed at our Founder University two-day program. ======== How to Optimize Your Landing Page - Aofie Jacob (Velocity Growth) 1:55 What is a landing page 3:27 Requirement for a good landing page 7:19 Different types of landing page 13:38 General tips for landing pages 17:28 What tools should you use to build a landing page? ======== 5 Keys to Negotiating a Term Sheet - Becki DeGraw (Wilson Sonsini) 20:26 How to negotiate valuation 27:34 What you need to know about liquidation preferences 31:21 Importance of Board Composition 39:29: Stockholder Vetoes & Control 44:08 Investor Rights ======== Manually add the RSS feed: https://anchor.fm/s/bc411678/podcast/rss Subscribe on YouTube: https://www.youtube.com/channel/UC8bLXgWx7dTGcA9kssYDjdw?sub_confirmation=1
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