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#325: How to build a career in sports media from scratch with Brody Burrows
Going from a family farm to filming Novak Djokovic on Rod Laver Arena in just 48 hours might sound surreal, but for Brody Burrows, that’s the reality of life as a freelance sports media professional. After building his skills from the ground up, Brody has quickly carved out a name for himself in the world of sports social media, working across events like the Australian Open, Gather Round, and content for Paramount+. If you’re unsure where to start, Brody’s story is proof that being proactive, backing yourself, and not taking no for an answer can take you a long way in sport. ABOUT THE GUEST: Meet Brody Burrows, a freelance sports media professional working across major sporting events and brands. Whether it’s filming Novak Djokovic at the Australian Open, producing content alongside the Socceroos and Paramount+, or remotely managing A-Leagues social posts from his family farm, Brody’s work keeps him close to the action and the athletes that shape it. We cover: 04:21 – Interview begins 05:08 – Quick-fire questions 13:32 – How does Brody explain what he does to friends and family? 14:56 – What did Brody need to learn to get to the spot he’s at now? 16:44 – What sparked Brody’s journey into his road to sport? 22:52 - How did Brody land his role at Tennis Australia? 26:54 - Do you have to be able to do everything when it comes to getting a social media role in sport? 30:35 - What does Brody find are the biggest challenges of getting into social media in sport? 32:03 - How did Brody convince his friends and family about making the move into sport? 33:45 - Were there any moments where Brody felt it may have been too hard to break in? 39:44 - How does Brody go about networking given his location? 46:11 - How has Brody used analytics to improve his content? 53:29 - What does success look like for Brody? 55:42 - What is something Brody wished more people asked him about? 57:45 - Brody’s pinch-me moment 1:01:20 - Where would Brody be if he wasn’t working in sport? 1:02:14 - Interview ends If you like this ep, give these a go next: #302: Paris 2024, Content Creator | Stella Barry #286: Inside the GWS Giants social media strategy with Jacob Gaynor #258: How to balance freelance work in sport and a regular 9-5 job with Chris MacPherson Want a job in sport? Click here. Follow SportsGrad on socials: LinkedIn | Instagram | TikTok Follow Reuben on socials: LinkedIn | Instagram | TikTok Big thanks to Deakin University for making this episode possible. Check out their Master of Sport Management, ranked #1 in Australia. Thanks for listening, much love! Hosted on Acast. See acast.com/privacy for more information.
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