PR Future, the USC Center for Public Relations Podcast
USC Annenberg Center for Public Relations, Fred Cook, University of Southern California
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Jamie Margolin on Leading Youth to Power: PR and Activism in Zero Hour
Eighteen-year-old activist Jamie Margolin recounts how the devastating effects of wildfires and hurricanes, alongside with the negligence of elected officials, led her to create Zero Hour: a youth-led movement aiming to create a global sense of urgency around the climate crisis. This discussion is part of our series reviewing the 2020 Global Communication Report on New Activism, which is available for free download at annenberg.usc.edu/gcr.
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