The Book Marketing Action Podcast
Weaving Influence
Podcast
Episodes
Listen, download, subscribe
What First-Time Authors Need to Know About Hiring Self-Publishing Support
In today’s episode, Becky is joined by Michelle Garrett—public relations consultant, writer, author, and speaker. Michelle shares the candid truth about her self-publishing journey—from unmet expectations to the determination it took to launch her book. If you're navigating the ups and downs of self-publishing, Michelle’s experience offers invaluable insights into what to ask, how to find the right partner, and why strategy—and resilience—matter. During the episode, you’ll learn: About Michelle and her work in the world. Michelle’s expectations going into the self-publishing process and how they compared to the reality she experienced.Michelle’s process for selecting her support team when self-publishing her book. Some of the challenges and disappointments Michelle faced while working with her support team and where she felt she needed more guidance. The questions Michelle didn’t ask when she was selecting a support team, and what she would ask now. The frustration Michelle experienced when she did not receive a timeline or deadlines from her support team. The importance of adhering to goals and milestones.The most important qualities and characteristics that authors should look for when they’re hiring an individual or an agency to assist them on the self-publishing journey. How Michelle’s experience affected her confidence and momentum for bringing her book into the world, and how she moved forward from the disappointments she faced.Michelle's guidance on what to consider when selecting the right partner for your project.Some of the unique challenges self-published authors face when it comes to gaining publicity. PR strategies and tactics that work well for self-published authors. The importance of being the “Chief Marketing Officer” for your book. Don’t forget to check out our show notes, which include action steps and resources. Sign up for the bi-weekly newsletter to connect with Becky Robinson and gain access to ongoing learning and conversation.
The Book Marketing Action Podcast RSS Feed
