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Rebuilding 2,000 Pages for the AI Search Era

68% of Google searches now end without a click. Jordan Koene, CEO and co-founder of Previsible, explains why that traffic isn't lost—it's been redistributed into channels traditional analytics can't see. He breaks down replacing click tracking with impression data and LLM crawl frequency, optimizing structured data and About Us pages for AI retrieval, and using third-party sources like G2 and Capterra to shape brand perception inside ChatGPT, Gemini, and Claude. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

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  Lightning Round Questions with Damien Voita from AdRoll

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  Building A Holiday Plan That Earns The Window

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  Defending Upper-Funnel Spend To A CFO

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  How Buyers Actually Find Brands Now

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  Why Q4 Discovery Now Starts In September

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  Your office is next door to OpenAI's original headquarters, so does that p…

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  Was FIFA covering the Levi's Stadium signs the worst brand-visibility deci…

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  If you were running SEO at eBay today what would you fix first?

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  Which word survives: SEO, GEO, or AEO?

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  How to Become a Five-Time CMO

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  When Every Dashboard Is Green and Nothing Works

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  Building the Context Layer AI Is Missing

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  Why Your Hottest Accounts Aren't Buying

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  Have You Read What Your AI Is Sending?

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  Is the future all about marketing to machines?