Seth Godin's Startup School

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Advertising and Competitors

Seth answers questions from the group regarding advertising on this week’s episode of Seth Godin’s Startup School. Seth discusses false objection, dealing with competitors in the marketplace, and taking the marshmallow.

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  Distinct and Direct

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  The ShipIt Journal

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  Building The Truth

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  The Dip

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  Cash Flow

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  Tactics

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  Compromising

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  Making Ideas Travel

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  Raising Money

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  Permission and Trust

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  Appealing to Consumers

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  Creating Scarcity

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  Adjusting the Course

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  Freelancer or Entrepreneur?