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Under the Influence with Terry O'Reilly

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Johnny Wants The Jet: The Loopy World of Loop Holes

There are some very interesting loopholes in the world of marketing. Because businesses are always looking for an upper hand in a competitive category, loopholes can offer legal advantages. A loophole can help a company overcome barriers in the marketplace.    Sometimes, the way a product is marketed can give customers a loophole they can take advantage of. And sometimes a 20-year-old kid can spot a loophole that panics a giant corporation.   Hosted on Acast. See acast.com/privacy for more information.

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