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ARK Invest's Bold Bet on Lucra: Gamified Loyalty

ARK Invests first lead investment, a $20 million Series B for Lucra, transforms corporate loyalty programs into eSports-style tournaments. Lucras B2B approach, strong financials, and fit in the sports-betting and gamification world convinced ARK, despite past caution. This move signals ARKs focus on overlooked tech revolutions beyond AI. Support the show:Get a discount at https://solipillow.com/discount/dnn. Advertise on DNN:advertise@thednn.ai This is an automated, high-level news summary based on public reporting.Report issues to feedback@thednn.ai. View sources & latest updates:https://sources.thednn.ai/2502eb6361befeef

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