Coaching Business Spotlight - A Big Conversation of Soul and Strategy
Kat Knecht
Podcast
Episodes
Listen, download, subscribe
Ronda Colavito - The Art of Authentic Self-Promotion | Ep #31
In this episode of The Coaching Business Spotlight Show, host Kat Knecht dives into the essential yet often overlooked aspect of building a successful coaching business: mindset. Kat discusses how maintaining a soul-driven approach can guide coaches through the challenges of promoting their services while staying true to their authentic selves. Through a demonstration of her unique Soul Search Process, Kat helps her guest, seasoned coach Ronda Colavito, uncover her marketing mindset blocks and find creative ways to connect with her audience. Ronda shares her journey from corporate leadership development roles to launching her own coaching business. Together, Kat and Ronda explore the balance between vulnerability and strength in marketing, emphasizing how coaches can inspire change while remaining authentic. This transformative conversation highlights actionable strategies for overcoming self-promotion fears and creating meaningful connections. In this episode, Kat and Ronda talk about: The importance of mindset in building a sustainable coaching business and overcoming marketing blocks.How the Soul Search Process can uncover personal blocks and inspire action.Rhonda’s journey from corporate roles to independent coaching, highlighting her niche in workplace relationships.The paradox of vulnerability: making people comfortable while encouraging growth through discomfort.Strategies to authentically market coaching services without feeling "salesy."The power of connecting with people’s vulnerabilities to craft compelling marketing messages.Insights into how paying clients are more invested in the coaching process, enhancing results for both parties.The value of group coaching experiences in fostering community and shared learning.Ronda’s actionable steps for embracing her marketing mindset, including networking and direct conversations.How mindset shifts can transform marketing into an authentic extension of coaching. Prior to starting her coaching and consulting practice, Ronda Colavito was an internal coach and led talent and leadership development at Dolby Laboratories, Sony PlayStation and Peet's Coffee. Ronda is a seasoned coach with more than 20 years experience of one-on-one and team coaching, as well as designing and leading a variety of corporate learning and leadership development programs. Helpful Resources: Join Kat's free Soul Driven Success Community for Coaches and attend her workshop, Activate Your Marketing on Monday, April 27, 2026 at 11 am PT. https://community.souldrivensuccess.com/events/activate-your-marketing-workshop-96818994 Learn more about Soul Driven Success Business Academy courses and programs on our website: https://souldrivensuccess.com/ Connect with Kat: LinkedIn: https://www.linkedin.com/in/kat-knecht/Facebook: https://www.facebook.com/SoulDrivenSuccessKat's book: Evolve Your Coaching Business - Available in paperback or for Kindle Get the full show notes and more information here: https://souldrivensuccess.com/podcast/ Please click the button to subscribe so you don't miss any episodes and leave a review if your favorite podcast app has that ability. Thank you! Coaching Business Spotlight with Kat Knecht brings inspiring stories, proven business strategies, and soulful success tips for coaches. Designed for new...
Coaching Business Spotlight - A Big Conversation of Soul and Strategy RSS Feed
