The Robb Green Show
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Turning a Game into a Brand: The Story of Premier Spike's Rise | Taylor Sanford
Tired of the same old equipment holding back the fast-growing game of round net, Taylor took matters into his own hands. As a tournament organizer, he saw firsthand the sport's potential but knew it needed an upgrade to truly thrive. Against all odds, he launched Premier Spike to develop a better ball and revolutionize the industry. Hear how Taylor overcame the challenges of product design, manufacturing abroad, and taking on an established brand. Through passion, grit, and strategic partners...
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