With Great Power

GridX and Latitude Studios

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Unconventional lessons in customer experience

11/11/2025 • 24 min

In Nigeria, tens of millions of people live without access to reliable power. Utibe Bassey grew up in Lagos, and knows what it’s like to not have electricity to perform simple daily tasks. When she moved to the United States as a teen, she didn’t think much about electric utilities. But she did think about how managers treat employees – a thought spurred by an … Play episode

Why utilities are consumer product companies now
Can your EV save the grid?
A second shot at smart meters
Crunching the numbers on the nuclear renaissance
Energy outreach from small towns to the world stage
Taming explosive load growth with rates
Bringing organized markets to the Wild West
Your attic insulation is a grid asset
From pandemic to power grids
Building AI tools to outsmart wildfires
How a Colorado utility plans to generate 30 megawatts by 2030
Mastering the demand stack
Season 5 is coming soon!
Building a data-centric digital grid
Unearthing geothermal’s potential for heating and cooling
The energy economics of safe, comfortable homes
The Texas battery boom
Harvesting food and energy with agrivoltaics
The realities of clean energy on tribal land
Turning school buses into a VPP
Severe storms are fast-tracking grid resiliency projects
Survey highlights limits of green messaging
What is and isn't clean energy?
Will today’s election set the energy transition on a new course?
Get ready for season four
Advanced processing is making clean energy cheaper
Grid-enhancing tech emerges from 'pilot hell'
Thinking differently about the utility customer experience
NOAA is helping utilities face multiplying climate threats
Why a rural co-op wants to build green hydrogen
How Avangrid built a data foundation for AI
Getting innovators to 'fail fast' in the energy industry
Why dynamic rates are gaining momentum
How PG&E is using batteries to improve service
Forecast calls for an overtaxed grid
The urgent need for more grid automation
Could utilities become the 'FedEx of electricity'?
Season three is on the way
Addressing inequities in the switch to EVs
Making electrification accessible to all
Supporting the next wave of climate tech startups
Bringing the electric co-op into the 21st century
Plotting clean energy strategy for the corporate world
Making sure Chicago's energy transition works for all communities
How green hydrogen could be the go-to fuel for the energy transition
The push for long duration storage
Preparing the grid for millions more electric cars
How LA is putting the public first in its energy transition
How California’s worst wildfire rocked the power industry

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