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Sound Judgment

Elaine Appleton Grant

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The Dinner Sisters: Navigating a Breakout Opportunity—and Devastating Grief

When I invited Dinner Sisters Co-Host Betsy Wallace on the show, it was with a couple of aims in mind. First, with Valentine’s Day approaching, I wanted to speak with a cooking show host to find out what she'd learned—over 200 episodes and the growth of a wildly devoted Facebook community—about the connection between food and relationships. Second, I wanted to unpack what Betsy and her sister and co-host, Kate Schultz, had created that inspires so much love from listeners. One answer: An impeccably crafted structure and the discipline to stick to it. Another: As a listener, you probably won't notice the structure, because the rapport between the sisters and their comfort on the mic is so evident. They work hard behind the scenes to make this production-heavy show easy on the ears. So easy, in fact, that the Food Network came calling, and the sisters found themselves contestants on the Great Food Truck Race. Listen to this episode to learn about setting purpose, values, and structure for your show, and for examples of how to grow wildly enthusiastic fans. But also, this episode became something very different, and bigger than that, as you will hear. It's also about the things we never talk about: Podfading. The intersection of life, death, and work. How we make choices we don’t want to make. About whether opportunity lost is lost forever. And about how we deal with loss when we are public figures. Should you share your personal life with your listeners? Betsy Wallace has a lot to say about this. If you like this episode, you’ll also like Episode 1: Emotional Bravery on Last Day with Stephanie Wittels Wachs.

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