The Opioid Matrix: A Journey Into the Rabbit Hole
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A Real Talk about Fake Pills with Song for Charlie Founder, Ed Ternan
After the sudden loss of their son Charlie to a counterfeit Perocet pill that contained illicit fentanyl, Ed and Mary Ternan created Song for Charlie with one goal: to bring awareness to counterfeit prescription pills being sold online targeting young people. The Ternans believe the best way to address the problem is to reduce demand for prescription meds by offering healthier alternatives for managing stress. They are also determined to cut through the misinformation that exists about pills and educate the most vulnerable group - young people between the ages of 13-24 - in messaging and campaigns that resonate with them.Join us as we discuss: The use of social media by drug traffickers to target young peopleThe influence of cultural narratives, such as the glamorization of drug use in music and by influencers, and the importance of engaging in inner-city communitiesNational Fentanyl Awareness Day: May 9, 2023 Links Mentioned in the Episode: https://www.songforcharlie.org/https://www.fentanylawarenessday.org/ To make sure you never miss an episode of The Opioid Matrix, subscribe on Apple Podcasts, Spotify, the website, or your favorite podcast player. Listening on a desktop & can’t see the links? Just search for The Opioid Matrix in your favorite podcast player.
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