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Real Talk with Mike Burke

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Ep. 73 Chris West - VP of XPEL Asia-Pacific | Real Talk with Mike Burke

In this episode, Mike catches up with his longtime friend and XPEL’s VP of Asia-Pacific, Chris West, on location in Sydney, Australia. Chris shares his journey from Alaska to Shanghai, his insights on the booming opportunities for XPEL in Asia-Pacific, and what it’s like navigating cultural and market differences in China, Australia, and beyond. This podcast covers: ✅ Why China’s PPF and tint market is worth over $1 billion — and how XPEL is raising the bar. ✅ How the Australian market reminds Chris of the U.S. industry 10–15 years ago. ✅ The importance of mentoring and sharing knowledge to help others succeed faster. ✅ How XPEL plans to grow internationally with new products like marine and aircraft protection. ✅ Chris’s personal reflections on life abroad, growth, and what’s next. ➤  💻 Subscribe to Real Talk With Mike Burke to watch full episodes of the podcast. ➤  🎧 Apple Podcasts: https://podcasts.apple.com/us/podcast/real-talk-with-mike-burke/id1611409375 ➤ 🎧 Spotify: https://open.spotify.com/show/6palwGfEfUIFG8sIIJPc1T?si=67c809d6c05b44f1 ➤📲 Follow me on Instagram @themikeburke ➤📩  Email me for podcast inquiries: therealmikeburke@gmail.com

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