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What is the New Norm for Sustainable Fashion?

What is fast fashion and what are its impacts on our planet? How can design and business help solve this problem with our current waste stream? How do you define a climate entrepreneur? Climate entrepreneur Lauren Choi joins Eric to share her challenges and best practices for starting a business dedicated to helping mitigate the worst of our climate crisis. She also discusses what it's like being a female founder in the climate start-up world telling the inspiring story of her company The New Norm. Lauren started The New Norm during her time as a student at John Hopkins in a business accelerator after seeing the incredible amount of red plastic cups strewn across campus. She was inspired to turn this waste stream into a positive - fabric for clothing.

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