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60-second Retail

BDO USA

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Another Private Label Boom? The Youthful Surge Behind this Growing Trend

U.S. private label sales grew ~6% last year, reaching $217B and are on pace to reach $250B this year according to the PLMA 2024 Private Label Report. What’s behind the stellar growth of private labels? What are the potential benefits of rolling out a private label for a retailer? And is this trend here to stay this time? Tune in to this episode to hear Paige Lustbader, Audit Director in the Retail & Consumer Products industry group at BDO USA, answer these important questions and explain the youthful surge behind this growing trend. Get the insights you need to succeed in retail.

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