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Jay Clouse

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When to use low-ticket offers, refund policies, how much I earned in the last 12 months, and my 5-year vision [Ask CS Pt. 1]

7/29/2025 • 64 min

Welcome back to another episode of Creator Science. I am here in the home studio, and I figured we are overdue for an episode of Ask Creator Science, where I dive into your questions from different social media platforms. We have several dozen questions, and I'll do my best to cover as many as I can. We have product questions, content questions, business strategy questions, and personal questions. ⁠⁠⁠⁠⁠⁠⁠Full transcript and show notes⁠⁠⁠⁠⁠⁠⁠ *** TIMESTAMPS 00:00 Content Strategy and Audience Growth 03:36 Email Focus and Personal Well-being Practices 06:47 Tiered Lab Strategy Explained 10:46 Three-Tier Educational System Overview 13:51 Effective Membership Launch Strategies 17:01 Boost Newsletter Signups with Signatures 22:49 Early Stage Creator Strategies 25:32 Effective Pricing and Sponsorship Strategy 26:44 Sponsorship Value vs. Refund Policies 29:45 Importance of Refund Policies 35:31 Start Luxury, Then Expand Downmarket 40:07 Value-Driven YouTube Strategy 41:16 Audience Engagement Over Growth 44:56 Conference Networking: Make One New Friend 50:26 Focus on Membership Growth 51:17 Future Marketing: Master One Medium 54:37 Master One Platform for Success 59:24 LinkedIn Q&A Part Two *** RECOMMENDED NEXT EPISODE → ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠#259: My numbers from May 2025 [From The Lab] *** ASK CREATOR SCIENCE → ⁠⁠⁠⁠⁠⁠⁠Submit your question here⁠⁠⁠⁠⁠⁠⁠ *** WHEN YOU'RE READY 📬 ⁠⁠⁠⁠⁠⁠⁠Creator Science Newsletter⁠⁠⁠⁠⁠⁠⁠ 🚀 ⁠⁠⁠⁠⁠⁠⁠Get CreatorHQ⁠⁠⁠⁠⁠⁠⁠ (creator operating system) 🧪 ⁠⁠⁠⁠⁠⁠⁠Join The Lab⁠⁠⁠⁠⁠⁠⁠ (private membership community) 🧞‍♂️ ⁠⁠⁠⁠⁠⁠⁠Get a Personalized Offer⁠⁠⁠⁠⁠⁠⁠ *** CONNECT 🐦 ⁠⁠⁠⁠⁠⁠⁠Connect on Twitter⁠⁠⁠⁠⁠⁠⁠ 📸 ⁠⁠⁠⁠⁠⁠⁠Connect on Instagram⁠⁠⁠⁠⁠⁠⁠ 💼 ⁠⁠⁠⁠⁠⁠⁠Connect on LinkedIn⁠⁠⁠⁠⁠⁠⁠ 📹 ⁠⁠⁠⁠⁠⁠⁠Subscribe on YouTube⁠⁠⁠⁠⁠⁠⁠ *** SPONSORS 💼 ⁠⁠⁠⁠⁠⁠⁠View all sponsors and offers⁠⁠⁠⁠⁠⁠⁠ *** SAY THANKS 💜 ⁠⁠⁠⁠⁠⁠⁠Leave a review on Apple Podcasts⁠⁠⁠⁠⁠⁠⁠ 🟢 ⁠⁠⁠⁠⁠⁠⁠Leave a rating on Spotify

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