CRECo.ai Roundtable: Technology, Marketing, Brokerage, Government Policy, Capital, Construction & Cyber Security in Real Estate with Andreas Senie
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AI IS ALREADY IN THE DEAL, DISCLOSURE, AND WHY IT STILL MATTERS WITH CRECO. AI ROUNDTABLE
Send us Fan Mail AI tools are spreading through real estate faster than most firms can evaluate them. This CRECo.ai Roundtable looks at what that means in practice. Host Andreas Senie is joined by Becca Carlson, CEO of Carlson Integrated, and Saul Klein, Realtor Emeritus and executive editor at Realty Times Inc. They cover how AI is changing the way the industry finds information, markets property and values assets, and why professional judgment, accurate listings and in-person relationships matter more as a result. The panel starts with the market. Commercial sales volume nationally is at its strongest level since 2022, but interest rates are still the main headwind. San Diego's residential market is steady, and well-priced homes sell in about 21 days. Coming out of CREtech New York, the group asks whether the industry's hesitation about AI is just 1995 again, when agents doubted they needed the web. What You'll Learn AI built into the MLS. Klein explains how his MLS connected an MCP server directly to its own database. It is rolling out a plain-language AI tool in stages, starting with staff and then adding users in groups of 100. The goal is for members to work with MLS data mainly through AI within about a year. Rules on altered listing photos. California AB 723 requires edited listing images to be labeled and linked to the original. Carlson explains why AI-edited marketing photos can damage trust, citing a lender who visited a property that didn't match the offering materials. Protecting client data. Senie warns against putting personal or financial details into public AI tools and urges firms to ask vendors how they store and protect data. New kinds of valuation. The panel looks at layering 10 years of utility bills into appraisal analysis and using satellite images with AI to estimate roof life and sort portfolio risk into red, yellow and green. Who owns the data. Klein argues that structured MLS data is valuable and floats royalties when companies train AI models on it. Carlson's reminder: without data standards, it's garbage in, garbage out. Agents aren't going away. 88% of buyers still buy through an agent. About 4% of Senie's inbound business now comes from people an AI tool sent to his firm. The Takeaway: Use technology and keep meeting people in person; you don't have to choose. Carlson describes AI-generated decks that needed 10 hours of design work to fix. Senie cautions against the "conference yes," where a badge scan never turns into a real connection. Klein's closing advice draws on Harvey Mackay: keep up your Rolodex, because network is net worth. Listen now. See you at ICSC New York, December 8–10. ABOUT THE ROUNDTABLE: Your all in one comprehensive view of what is happening across the real estate industry -- straight from some of the industry's earliest technology adopters and foremost experts in things Technology, Marketing, Government Policy, Capital, Construction & Cyber Security in Real Estate Join us live at 6 PM EST on the 1st Thursday of each month, across all major social media channels and wherever you get your podcasts. This three-part show consists of:Part I: Introductions and what's new for each panelist and the business sectorPart II: Sector Focus on the past month's most prominent news and paradigm shiftsPart III: What does all this mean for real estate businesses, and what you can do for the next 30 daysLearn more at https://welcome.creco.ai/reroundtable#datadrivenbusiness #businessmanagement #commercialrealestate #crecollaborator #CRE #CommercialFinance #RealEstate #cpace #CommercialRealEstate #Financing #PodcastDon’t forget to subscribe to our YouTube channel where there is a host of additional great content and to visit CRECo.ai the Commercial Real Estate Industry’s all-in-one dashboard to connect, research, execute, and collaborate online CRECo.ai. Please be sure to share, rate, and review us it really does help! Learn more at : https://welcome.creco.ai/reroundtable
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