Moms Do Business Different, The Business Strategy & Sales Coaching Podcast for Christian Mom Entrepreneurs
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369. Evergreen Podcast Marketing for Moms: How to Get Leads and Clients While You Take Breaks with Andria Singletary
Today my client, turned biz bestie, turned life bestie Andria Singletary and I chat about how your marketing can keep working when your capacity changes! Kay Hillman sits down with podcast strategist Andria Singletary (host of Evergreen Marketing Era) to answer real community questions about evergreen content, podcast marketing, and podcast SEO—especially for moms who want to honor their season of life without sacrificing income or peace. You’ll learn when it actually makes sense to start long-form content, why a podcast can create deeper connection than short-form platforms, and how to build an evergreen marketing system that brings in quality leads and conversions weeks, months, and even years after you hit publish. In this episode, we cover:What “evergreen podcast marketing” really means (and why it doesn’t feel cold or disconnected)The 3 prerequisites before starting long-form content: messaging, audience clarity, validated offerRealistic timelines for results: why 3–6 months is common, and what it can look like over 12 monthsHow podcast SEO keeps your show visible even when you pause“Bare minimum” marketing: what still works when you’re not actively postingHow to revive a podcast after a break (without making it a big deal)Faith, ambition, rest, and motherhood: how to prioritize without guilt This is Part 1 of a two-part Q&A—listen here, then head to Andria’s show (Evergreen Marketing Era) for Part 2. Go listen to part 2 on her podcast The Evergreen Marketing Era Podcast here! About Andria: Andria Singletary is a podcast strategist who helps women entrepreneurs step into their evergreen marketing era through podcasting. She works with business owners whose capacity has changed and whose marketing and sales strategies no longer work for how their lives look now. Through podcasting, she helps them build a marketing and sales system that continues to bring in leads and clients weeks, months, even years after they’ve hit publish on an episode. She’s also the host of the Evergreen Marketing Era podcast, where she shares behind the scenes of building an evergreen marketing system through podcasting and building a business that fits your current season of life. Find her here: WebsiteEvergreen Marketing Era for Women Entrepreneurs PodcastThreadsInstagram ------------------------------------------------ 💼 Work with me: Support Line: https://mkhco.thrivecart.com/mamaceo-support-line/ Sales Audit: https://mkhco.thrivecart.com/sales-breakthrough-audit/ Partnership: https://docs.google.com/document/d/1ZrDjyfysXb5b6nqZ-HYMSgdk2ms4811J-4hLtrXHz3w/view Grab the 100 Leads System - A plug-and-play spreadsheet + 10-minute daily action plan that helps you track conversations, follow up consistently, and turn warm connections into paying clients, without creating daily content. https://mkhco.thrivecart.com/100-leads-system/ ------------------------------------------------ 💬 If you enjoyed this episode DM me on Instagram @momsdobusinessdifferent and LET A YOUNG THUG KNOW what you think! ------------------------------------------------ Grab the FREEE Goods: The Bare Minimum Sales System Challenge: How to Build a Sales System That Works in 5–10 Hours a Week https://momsdobusinessdifferent.myflodesk.com/bmssc Grab a SNAPSHOT to show you exactly where to focus in the next 30-90 days rooted in your capacity in this season: https://momsdobusinessdifferent.myflodesk.com/snapshot ------------------------------------------------ Get the show notes here: Links and Resources The Dear MamaCEO SustackKay Hillman Photography - Branding or VIP ExperienceFollow me on Instagram: @mrskayhillmanFollow the podcast on Instagram: @momsdobusinessdifferent
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