Imperfect Action

Steph Taylor

Podcast

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Do you really need to niche? (Target audience vs. Ideal client vs. Niche)

11/30/2023 • 14 min

There's so much confusion around these three concepts: target audience, ideal client and niche. Sometimes, these are even used interchangeably—but they're really soooo different! In today's episode, I'm sharing some really clear definitions about each of these three terms and how you can better identify these in your business. - Why niching is not so much about… Play episode

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