The Business of Content

Simon Owens, tech and media journalist

Podcast

Episodes

Latest Episodes

How the KC Sports Network is building a regional media empire

11/14/2024 • 29 min

My newsletter: https://simonowens.substack.com/ The last few years have been pretty good to the Kansas City Chiefs, what with its multiple Super Bowl championships and a close association with the biggest pop star in the world, but BJ Kissel remembers what it was like to be a fan of the team long before it started regularly winning games. Back in the early 2… Play episode

How Lon Seidman used his tech YouTube channel to build a huge affiliate bu…
How to market a book in the age of Tiktok
How Alts.co monetizes its massive newsletter with an investor membership p…
How Eric Siu leveraged his hugely popular podcasts to grow his ad agency
How Keith Pepper turned an Atlanta newspaper chain into a digital-first me…
How Block Club Chicago reached 20,000 paying subscribers
How State House News charges $4,000 for access to its journalism
How Stacker distributes sponsored content to thousands of publishers
How Mignon Fogarty launched a massively successful series of online courses
How Andrew Curtin built Construction Wave, a B2B outlet covering the UK's …
How Tim Burrowes helped build Mumbrella into a $7 million media brand
How Alex Halperin built WeedWeek, a B2B outlet that covers California's ca…
How Mission Local spun off from UC Berkeley and became a self-sustaining n…
How Colossus built one of the largest investing-focused podcast networks
How Gary Arndt built Everything Everywhere, a podcast with 1.5 million mon…
How Jared Newman built Cord Cutter Weekly, a TV streaming newsletter with …
How Philip Taylor built FinCon, the leading conference for personal financ…
The economics of ghostwriting books
How Ben McCarthy built a Salesforce-focused media company with 400,000 mon…
How Joe Pulizzi built and sold The Tilt, a newsletter and conference busin…
How Brad Hargreaves built Thesis Driven, a newsletter and data product foc…
How Andreas Sator built one of the most popular podcasts in Austria
How to grow your audience in a post-Facebook world
How William Knight built Early Morning Media, a B2B newsletter company
How Tom Arbuthnot built Empowering Cloud, a media comapany focused on Micr…
How CJ Gustafson built Mostly Metrics, a newsletter for CFOs
How Sam Koslowski helped build The Daily Aus, a social first media outlet …
The state of newsletter advertising in 2024
How Riad Chikhani built GAMURS Group, one of the largest gaming media comp…
How to monetize newsletters on LinkedIn
How Jack Kramer and Nick Martell sold their media company to Robinhood and…
How Cityside built a sustainable model for local news
How Lucas Grindley helped Next City grow to 1,000 paying members
Will Spotify's audiobook streaming be good for authors?
How Gabe Fleisher built Wake Up To Politics, a daily newsletter with over …
The biggest difference between the Creator Economy and traditional media
Will Buzzfeed file for bankruptcy in 2024?
How Kelsey Ogletree built Pitchcraft, a membership community for PR pros
How Ash Read built Living Cozy, a product review site monetized with ecomm…
How Dylan Bowman built Freetrail, a media outlet for trail runners
How B2B publisher Skift scaled its business by diversifying its revenue st…
How Starter Story ditched recurring payments and built a $1.5 million info…
How Casey Keirnan built A.M. Hoops, a basketball YouTube channel with over…
How Philip Ideson built The Art of Procurement, a B2B outlet that covers a…
How Eric Newcomer built his tech newsletter up to over 65,000 subscribers
How Jay Shabat built Airline Weekly, one of the earliest newsletters cover…
How JR Raphael built Android Intelligence, a thriving newsletter
Simon answers your questions
This YouTuber used his channel to launch a teaching platform

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