Live In The Feast
Jason Resnick
Podcast
Episodes
Listen, download, subscribe
608 - Story Lines, Positioning, and How To Differentiate Your Business with April Dunford
Today’s co-host is April Dunford, a positioning consultant and entrepreneur who literally wrote the book on positioning. She’s also an in-demand keynote speaker. While her book, Obviously Awesome, refers to products, most of it can be applied to services, as well — something April talks about in today’s show. She also shares how her loose position affected her trajectory when she first became a consultant.
Live In The Feast RSS Feed
