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Future Commerce

Phillip Jackson, Brian Lange

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Selling online has never been more expensive. Cheap channels are saturated, factory and freight costs have climbed, and ad platforms keep getting better at extracting margin from brands. For a lean DTC brand in 2026, the old math simply doesn’t math. Ecommerce economics are broken. Dave Stickland, Co-Founder and President of Popsmith, joins Phillip and Brian to … Play episode

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