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Leverage Your Podcast Show

Lyndsay Phillips

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6 Questions To Ask Before Repurposing The Wrong Content

Yes content repurposing is important, but before you grab an old podcast episode, webinar, coaching call or video, know that all content is NOT created equal. It’s not often I say do not repurpose content… but in some instances it’s not the right thing to do. It will just end up being a waste of time and money and potentially confuse your audience.  In this episode I’ll share 6 questions to ask yourself to assess if the content is worth your time to repurpose and leverage. Whether you’re a coach, a content creator, or a business owner, this episode will help you make informed decisions about your repurposing strategy—saving you time, effort, and resources in the process.  Identify when content is not evergreen and should not be repurposed. Understand the time and effort required to edit and repurpose certain types of content. Learn how to repurpose client-facing content in a way that attracts new prospects. Recognize when content is more about conversation and storytelling, making it difficult to extract useful clips. Discover the importance of creating "micro-content" within your recordings to facilitate repurposing. Evaluate the relevance of your existing content to your current offers and target audience. Gain strategies to audit your content library and develop a plan to create consistent, authority-building content. Head to https://LeverageYourPodcastShow.com to read the blog >>>Start creating consistent authority-boosting content with less overwhelm using this 4 step system.  Get the Podcast Leverage System Training at https://www.leverageyourpodcast.com/free  

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