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Win Charles
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Building Small Business Websites That Meet ADA Accessibility Standards
Send us Fan Mail Your website can look perfect and still be impossible for someone to use. That gap is where trust breaks, sales disappear, and people with disabilities get silently shut out. I sit down with Boris Rudelson, owner of Abris Consulting, to talk about what website accessibility really means for small businesses and why ADA-aware design is becoming a baseline, not a bonus. We get into the practical side of accessible web design: what business owners miss, how accessibility affects real customers, and why “I didn’t know” is such a common and costly problem. Boris shares how he learned more about accessibility requirements, why he now educates clients, and how simple improvements can make a site clearer, safer, and easier to navigate. Then we connect accessibility to growth. Boris explains why SEO only works when you first find what makes a business different, and he tells a story about a young electrician whose website focused on EV charging stations and generators, driving a major share of new business. We also talk about how I browse the web using speech-to-text and regular tools like Chrome, where AI helps, where it fails, and why smarter word prediction would reduce friction for everyone, not just disabled users. We wrap with options like accessibility widgets and extensions that can add user controls such as font size and contrast. If you care about ADA compliance, inclusive design, small business SEO, and building a website that real humans can use, this conversation will sharpen how you think about “good” web design. Subscribe, share this with a business owner, and leave a review with one accessibility feature you wish every site had. Support the show
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